Archive for April, 2009

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Advantages Of a Database Over a List

Written by Srini Saripalli What kind of information should you seek from your sales prospects? Most marketers lay out lead capture pages but only capture a first name and an email address. At best, they may get a last name (if it’s isn’t bogus). This is what Internet marketers call their list and it applies [...]


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Packaging Design

Written by Glazer+Kalayjian We have come a long way since wooden barrels and woven bags were used as packaging for products. Globally the packaging industry is worth over $400 billion, with companies actively investing their resources into new product development and packaging design innovation to drive growth within their industry and increase their market share.


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Bring Your Message Back Home With Promotional Products

Written by Wes Robertson It’s easy to overlook a vital segment when you’re marketing and branding: your own employees. Smart corporate gifts will be a perfect compliment your outward marketing efforts and include your employees. Don’t fail to include some gifts for your preferred clients or business partners while you’re at it… not just the [...]


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Mobile Phonemania

Written by shane I walked on down the high street both sides were various branded phone shops tempting me to buy the latest internet ready/camera/mp4 player/mobile phone with more minutes per month than I could use in a year. Everywhere people were sitting in bars, cafes, walking down the street, all with phones pressed against [...]


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How to Develop Better Ad Copies to Match Your Printing Cost Budget

Written by Joel Owens What is an effective advertisement? You will never know the answer unless you try out the different kinds and forms. You must not get stuck with the old school ideas. You can be experimental as much as you want. You only have to be mindful about the printing cost and your [...]


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What You Need to Know About Etching

Written by Remy LeBeau Another beautiful way to imprint promotional products, etching is often mistaken for engraving. Though the results are similar, the process behind the two are totally different. Engraving uses either a graver (can be a rotating carbide cutter or a diamond drag) or laser to cut into metal and other hard-surface items. [...]


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Most Popular Promotional Clothing in the Market Part 2

Written by Remy LeBeau Before you read this, don’t forget to read the Part 1 of the most popular promotional clothing in the market. You can do a search from this site and find Most Popular Promotional Clothing in the Market Part 1


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Promo Golf Umbrellas - Business a Click Away

Written by Gareth Parkin Promotional golf umbrellas are an accurate choice for advertising your brand. These umbrellas have certain qualities which make them admirable product promoters. Companies are so awed with the efficiency of promotional golf umbrellas that they are spending millions of pounds on it. Experts consider that the amount of money spent on [...]


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Promotional Pens Create Your Corporate Identity

Written by Gareth Parkin Take a close look at the  market around you,  you are sure to take note of numerous players in the market striving hard to create their own space. The present day markets have free entry and exit points that allow any one to join the bandwagon or quit as per his [...]


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Promotional Senator Plastic Pens

Written by Gareth Parkin Promotional pens are one of the most popular promotional items that are used by a number of companies and organisations that use them as promotional gifts and gift it to different sections of people. These days, the market is flooded with different types of promotional pens form different companies. One of [...]